Talkable has developed a way to take "word of mouth marketing" and give it a true network effect. Brands create customized reward programs and give their customers the ability to share and engage; this refer-a-friend solution helps eCommerce brands seamlessly with both customer acquisition and retention. Talkable, an innovator in Referral Marketing, has a state-of-the-art loyalty program in development for 2020 and is poised to become the first-ever Growth Marketing Platform of its kind.
Listrak and Talkable work together to enhance referral marketing and customer acquisition. When a customer opts into a Talkable referral campaign, their email and phone number are automatically synced with Listrak, enabling seamless follow-up via email and SMS. This integration allows brands to trigger personalized reward messages and nurture referred leads through automated journeys.
When a customer participates in a Talkable referral program, their contact information and referral activity can be synced with Listrak to trigger automated emails or SMS—such as referral confirmations, reward notifications, or reminders to share.
New leads acquired through Talkable can be automatically added to Listrak lists, allowing brands to enroll them in welcome series or promotional journeys tailored to their referral source—boosting conversion and engagement.