Persado
The Persado Motivation AI Platform generates personalized communications at scale.
- Client
- API
Developed by: Persado
About Persado
Persado provides the only Motivation AI platform that generates personalized language at scale, inspiring each individual to engage and act. Persado uses Generative AI to create digital marketing messaging that personalizes the digital experience across every stage of the customer journey and motivates customers to convert at key moments - including in the online cart. Many of the world’s largest brands, including Coach, Kate Spade, Marks & Spencer, JPMorgan Chase, and Verizon rely on Persado AI-generated language to personalize digital marketing messaging across every digital channel. Persado enterprise-grade Generative AI is trained on over 1.5 billion customer interactions from 150 million US customers.
“Persado’s AI-driven platform generates hyper-personalized communications that motivate customers to act. Across our major luxury brands, we’ve generated millions in incremental revenue.”
Noam Paransky
Chief Digital Officer at Tapestry (Coach, Kate Spade, and Stuart Weitzman)
Persado and Listrak
Combine Persado’s AI-powered content optimization with Listrak’s cross-channel marketing automation.
Use cases
- Content Optimization
Use Persado's generated optimized content—subject lines, body copy, CTAs—using AI trained on emotional and behavioral language models in Listrak campaigns to increase engagement.
- A/B Testing
Persado's multiple variations of content can be tested through Listrak’s native A/B testing tools.
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