Lexer
Great brands are built on great customer experiences. Our Customer Data & Experience Platform transforms your disconnected data into actionable insights, so you can spend more time creating the custom
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Developed by: Lexer
Support Email: support@lexer.io
About Lexer
Built for retail from the beginning, Lexer is the leader in helping brands become customer-centric. Lexer's Customer Data and Experience Platform (CDXP) helps more than 150 brands, including THE ICONIC, Sur La Table, Zimmermann, Supergoop!, Good American and Rip Curl, unlock their most vital business asset, customer data, putting it in the hands of all teams to inspire and enable the experiences that drive sales. The company is headquartered in Melbourne, with global operations in Australia, North America, and Southeast Asia.
We have worked with Lexer for nearly two years. They are a key partner helping us drive our ecommerce growth. A strong selling point is the ease of use of their Customer Data Platform. My team is able to quickly uncover customer insights and define segments that power our marketing activity and personalization in Email, Social and Search. Their Success team are industry experts who operate like an extension of our team and are a delight to work with.
Lexer and Listrak
Integrating your Listrak account with Lexer provides a number of benefits, such as:
- Connecting your Listrak data for enriched identity profiles.
- Creating detailed segments using customer data within Listrak.
Use cases
- Unified Customer Profiles
Lexer's unified profiles are synced to Listrak, enhancing the depth of personalization in multiple channels.
- Advanced Segmentation
Push segments created in Lexer into Listrak for campaign activation across multiple channels.
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